[EDIT: IMPORTANT UPDATE BELOW]

Just received an obvious Spam; it was directed to an email address used solely for domain name management (i.e. it was plucked out of a domain 'whois' output).

That was the first sign of trouble. Plenty more...

Next we have a firm offering a special on aerial photography of NZ. I should be grateful they got my country right, I suppose?
Then you keep reading.

Embedded links point to a .co.nz (aerialimpressions.co.nz) - it appears to have valid, if limited, registration details (registrant = Aerial Impressions, address in Australia (City, no state given, though it appears it's in Victoria).

A look on the Australian ABN Lookup tool for 'Aerial Impressions' reveals that it is a Trading Name for a company actually known as DGB Technologies Pty Ltd.

IMPORTANT UPDATE ON THIS BLOG ENTRY!
When I used Google to search for "DGB TECHNOLOGIES PTY LTD" (copy/pasted from the ABR Site), they 'automagically' provided me with DBG Technologies - note the B and G are transposed! - as the first hit, along with several more. I didn't notice this until I was contacted by a helpful reader - and by one of the directors of DBG, seeking to clarify!!

I apologise profusely to DBG - the legitimate, South Australia Registered firm who appear to be unrelated to DGB.

Just for entertainment, feel free to compare their entries in the ABR:

DGB Technologies (Trading as Aerial Impressions)

and

DBG Technologies Pty Ltd who have their website at http://www.dbgtechnologies.com.au/ - note the spelling.

Now back to the rest of the article...

I personally note that the use of a Trading Name to register a domain name may well be a grey area in the context of the .nz Terms and Conditions for Registering Domain Names, but I'll let that one ride as it's not the worst...

Next point of note; The email text cites:

Email sent by
Aerial Impressions
1912 , 24B Moorefield Rd
Johnsonville, Wellington 6037
PHONE: 0800450182

If I throw '24 Moorefield Rd, Wellington' into Google Maps, guess what I find!

Business Registration Advice? Virtual Offices?!

The latter links to another domain I won't turn to a hyperlink - companynz.com - who offer the means to obtain a registered office in NZ - a requirement for registering a business in NZ - and then guidance on registering New Zealand Businesses. (Gee, shades of recent terrorists plots?!)

So we have an Australian firm attempting to pass itself off as Locally based - when they don't list anything but an 0800 number (which can easily terminate overseas - many do) and a 'virtual office' address. What a waste.

The fact that the company is not infact registered in NZ (despite the virtual address; insofar as I can see no obvious ties to a registered NZ Business as checked in the companies office) means that logging with the Antispam Unit is probably of little value. A shame that AS-NZ antispam ops don't appear to have much guts yet?

Anyway, I seriously hope that folks will absolutely refuse to support any business that engages in Unsolicited Commercial Emails (UCE).... I for one could never, ever endorse buying product from this firm or its companions (but note, not the other, similar firm!). And No, i'm not in the market for aerial photography!